This series of reports were created for the UW course HCDE 313 (Introduction to User Research). My research topic was UW clubs. I wanted to learn why students joined clubs and how clubs could most effectively advertise to UW students. To accomplish this, I conducted field observations, interviews, and surveys. The final reports begin with a summary of the findings from the study method (observation, interview, or survey) and is followed by the documentation of the planning that went into each stage.